Whether sharing memes, keeping up with friends, posting ads or searching for information, can’t deny malaysian nowadays becoming more more reliant on social medias. Malaysia’s passion (or addiction) for social media is clear where it’s easier to find someone scrolling through feeds mindlessly all the time, the level of digital engagement in the country is…
China’s cultural calendar is filled with opportunities for brands to engage with consumers. From traditional celebrations like the Lunar New Year to modern shopping phenomena like Singles’ Day, these festivals drive massive consumer engagement and spending. It become massive sale day for shopping platforms too like Shoppee, Temu or Lazada. When they successfully align their…
What’s Incognito Mode? Incognito mode, private browsing, stealth mode-whatever it is called by your browser. Despite the name, there is no being fully incognito actually, it just indicates that the browser will not save the user’s history, cookies, and businesses about equivalent helps to save the login session of the site the user visits. It…
The alcohol sector has been home to the most inventive and influential advertising for quite some years, and it is now in the grip of increasing regulation and restriction. As from the streets of Paris to the online world, marketers can find themselves reimagining the ways in which they can connect with the consumer while…
These days, social media networks have all been gripped in hot criticism over their content moderation practices. The giants such as Meta, YouTube, and Twitter (now X) have resorted to toning down their advocacy to regulate content. Implications for misinformation, free speech, and user safety arise from this downturn. The debate is ongoing between censorship,…
With today emerging shadows of cyberspace, one can assume the role of the digital browser through many simple activities. You can use it for checking work emails while also browsing across various social media. We depend on this for our private information and surf activities. And as we get dependent on these browsers, sometimes the threat of malicious attacks looms larger than ever. Among the many such threats, one that has recently attracted attention is the malware exploit of browser add-ons-most notably those that run on the Google Chrome web browser.
The advertising space is filled with change, and it is all due to the advances of artificial intelligence (AI). What was long the exclusive domain of creativity and gut feel is now embraced by insights drawn via data, machine learning, and intelligent automation. Here, we discuss how it is changing advertising strategy, enabling marketers, and…
TikTok has emerged as a vital tool in digital marketing, particularly for brands aiming at younger audiences. Its swift expansion and exceptional engagement rates have established it as a preferred platform for both influencers and marketers. Nevertheless, recent legal and political hurdles in major markets, such as the United States, have created concerns about its future.
Instagram is constantly evolving, with new updates designed to improve the user experience and refine how content is shared and discovered. In recent months, Instagram has introduced several significant changes that creators, brands, and casual users alike need to understand. These updates include modifications to Reels, shifts in hashtag functionality, and new features aimed at…
The Oscars have been synonymous with cinematic excellence, but the cultural dynamics are shifting in light of the emergence of digital platforms like TikTok. Once just a platform for short-form content, TikTok has turned into an avenue for creativity, storytelling, and global collaboration in film. Through the #FilmTok initiative, TikTok is playing an integral role in how audiences interact with and celebrate the Academy Awards. Democratizing Film Conversations One of the strengths of TikTok is its inclusivity. From anywhere in the world, creators can give their thoughts on films, whether they are experts or not. From quick reviews of Oscar-nominated…
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